Who we are

Millions of people dream of playing a musical instrument. We develop outstanding products that help people achieve their dream. Our first product is flowkey – a revolutionary app for learning to play the piano. flowkey was launched in 2015 and quickly became a global success with millions of users.

Why join us

flowkey is among a small number of startups that quickly became profitable. One important reason for this success is our team culture. We trust each other. We listen to each other. We strive to do outstanding work that has a positive impact on the world. You will work with a team of people who value and respect your personal opinion and your individual freedom.

In addition to that, we offer the following special perks company-wide:

  • Flexible working hours and the possibility for remote work
  • Annual profit sharing with the whole team
  • Generous budgets for personal and professional development
  • Beautiful and spacious office for calm and focused work

Your role

As our CRM Manager, you will own the communication with our users through direct messaging. You will tackle the challenge of sending effective messages to millions of users as well as research, define, and implement strategies to drive product engagement and retention.

Your tasks

  • Conceptualize and implement new campaigns together with our copywriters and colleagues from other teams (e.g. design and content)
  • Set up, monitor, and A/B test emails and push notifications in our CRM tool
  • Collaborate with our data insights team to optimize user segmentation
  • Conduct qualitative and quantitative user surveys and collaborate with the product strategy team to shape the future user journey and experience

Your skills

  • Analytical mindset and a deep understanding of engagement metrics
  • A passion for UX and the ability to empathize with our users
  • Hands-on experience with messaging tools (e.g. Braze, Customer.io, Leanplum, Mailchimp, etc.)
  • Great communication skills and experience within a cross-functional team
  • Fluency in English and B2 level German
  • Strong interest in music and basic piano knowledge

How to apply

Please send us your cover letter and CV through the application form by clicking on Apply to Position. We look forward to meeting you!